I personally dealt with digestive discomfort.
My background in athletics, fitness and nutrition led me to study digestion and daily wellness.
I wanted something clean and simple enough to use every day.
I didn't want another temporary wellness trend. I wanted a habit people could actually live with.
Years of digestive discomfort, reflux, and band-aid fixes led me to the one thing everything kept pointing back to — the gut.
My Background Athlete. Coach. Builder.
Former NCAA Division I Athlete Overseas Pro Basketball Player Fitness & Nutrition Coach Worked with Athletes at Every Level
Jonathan Vakneen, Ph.D., Holistic Life Coach, has spent over 25 years designing systems and environments that influence behavior, reinforce healthy habits, and support sustained high performance.
Working with individuals and students across the lifespan, from children to centenarians, Dr. J focuses on strengthening the internal drivers of change: self-image, energy regulation, and health-related beliefs. By helping clients understand how perception, conditioning, and habitual thought patterns shape outcomes, he empowers them to move beyond self-imposed limitations and expand their sense of personal agency.
We created it to become a simple routine people can actually stick with.
